Rajnesh Prasad Appointed as Regional Chief Marketing Officer

Rajnesh Prasad Appointed as Regional Chief Marketing Officer

Rajnesh Prasad has been appointed as Regional Chief Marketing Officer (RCMO) of Vodafone Fiji with immediate effect. With his wealth of experience and expertise in Vodafone Fiji's largest operational portfolio, Mr Prasad is set to play a pivotal role in driving the company's strategic initiatives and fostering its growth in the Pacific region.

Vodafone's Regional CEO Pradeep Lal congratulated Prasad on the new appointment and said, "The regional footprint is expanding and we are proud to see our team's career progression. Rajnesh has proven his ability as part of the executive leadership team, where he successfully led multiple sales & marketing initiatives, launched innovative campaigns, and drove significant business growth. His strategic acumen and customer-focused approach consistently deliver exceptional results.

"He has been part of the core team responsible for the expansion of Pacific regional operations. He will lead a talented team of professionals and work closely with stakeholders to further strengthen Vodafone's market position and reinforce its commitment to delivering innovative, customer-centric solutions," added Lal.

As Regional CMO, Mr Prasad will oversee all marketing strategies, brand development, and customer experience enhancement efforts for Vodafone Fiji and the Pacific entities. Mr Prasad brings with him a wealth of knowledge and a proven track record of success in the telco industry. Rajnesh has had a pivotal role in launching the M-PAiSA platform and has in-depth experience in all aspects of business operations.

With over 20 years of experience in technical, marketing and leadership roles, Rajnesh has demonstrated a strong ability to drive business growth and transform organizations. His strategic mindset and deep understanding of consumer dynamics will shape Vodafone's regional growth strategy for the future. He will lead various teams that drive innovation and introduce next-generation products and services in Fiji and the Pacific entities.

Complementing his stellar career, Rajnesh's academic credentials include a Master of Business Administration from the University of Warwick, England, and a Master of Information Systems from Central Queensland University, Australia. He has a Degree in Computing Science and Information Systems from the University of the South Pacific and completed his Executive Management Program at Stanford University, USA.

Mr Prasad expressed his enthusiasm about his new role, stating, "It's been an incredible journey thus far. I am excited about the new addition to my portfolio as Regional Chief Marketing Officer. I am proud to work alongside a team of diverse talents and contribute to the company's growth by delivering impactful business strategies and driving exceptional customer experiences in Fiji and the Pacific." 

“Our new executive appointments reinforce Vodafone Fiji's commitment to attracting and nurturing leaders and investing in the development of its team to deliver outstanding mobile communications and digital solutions and services to its valued customers," said Lal.

About Vodafone Fiji:

Vodafone Fiji sets a precedent as an industry leader with its creative and strategic leadership transitioning into a digital service provider of scale. As a keen innovation enthusiast, Vodafone evinces a diverse portfolio of enterprise solutions, digital excellence, e-commerce, and next-generation mobile communications technology with a robust FinTech services platform. Our Passion for the Vanua and strong work culture empowers our commitment to creating a more connected and inclusive Fiji. Adding to the regional expansion, Vodafone has successfully established a strong telco presence in Kiribati, Vanuatu, Samoa, American Samoa, Cook Islands and Papua New Guinea.